Open an eBay store – Benefits

Having your own eBay store offers some great benefits.
For one, it will give you your own little slice of eBay
where you can personalize your store and make it
attractive to buyers. Another great benefit when you open an eBay store is that you
can create an opt-in mailing list where store visitors can
sign up to stay in touch with your store. This is great
for generating long-term and  repeat buyers.

Open an eBay store reach out to more buyers?

When you open an eBay store one of the best ways that you can do this is by
creating a mailing list that you can use to get in touch
with subscribers and tell them about all your new
products, and offer them incentives like discounts on
their next purchase.

Internet marketers all around the world profess that
this is one of the most lucrative marketing tools they
employ. But, the tough part is, building this list; it’s
illegal to just buy email addresses and randomly bombarded
them with information about your products.

And for good reason – I’m sure you hate spam just as
much as I do! Plus, you’re so much better off getting
‘targeted traffic’ with lists of people who are interested
in what you are selling.

While this can be a tough task, the rewards are
unbelievable! And lucky for you, I know a great system
which allows you to build a highly targeted list super
fast so that you can start selling to them immediately.

It’s called Income Kickstart and you can find out more
about it here:

http://www.incomekickstart.com/

How to Open an eBay Store

To open an eBay store is actually pretty simple. Here’s
your complete guide to setting one up yourself.

When you login to your eBay account, click on the
“Sell” tab at the upper-right corner where you’ll see the
drop down menu with the link “Seller Tools & eBay Stores.”
When you click on that link it will send you to a page
that gives you some basic options.

Keep in mind that the process to open an eBay store is conducted a bit
differently to the typical single-item auction site. With
a store, you will have the advantage of saving money
because the listing fees of $.02 and gallery pictures can
be added for $.01. Of course though, there is a monthly
cost of the basic store for $15.95 per month to maintain
it.

But that expense is still a great way to expand your
store and get more inventory listed for the cheapest
listing fees.

When you begin to go through the Store’s setup pages,
the first one will give you three options; Basic, Premium
and Anchor. The Basic package goes for $15.95, Premium for
$49.95 and the monthly rate for the Anchor package is
$299.95.

It all depends on the volume of items that you are
going to be operating with. Remember that you can always
upgrade. If you just want to get in there and get started,
you can always grow to the Anchor package and upgrade.

A great feature is the Fixed Price listing fees. The
Basic package will have $.20 insertion fees, Premium $.05,
and Anchor with $.03.

Open an eBay store – options

When you start reading through your options and click
through to the package that you want, you will go through
two pages that allow you to add two basic services for
free.

This will then get you onto the next page where you are
to start setting up your store by customizing it. You are
going to need to choose a name for you store. When people
browse through the categories of the items that they want
to purchase, the list of stores that appear in consecutive
order are the ones with the most items in them.

This is why the Anchor stores are listed at the top,
then Premium, then Basic. If you have a Basic store then
you are going to need to “pop” off the page so you should
have a clever or unique name. After all, where would you
rather click to – a store that has the name Tom’s Terrific
Trousers or tomsmith30305?

Go ahead and click on the option of “Quick Store
Setup.” You can always use Manage My  Store (in My eBay) to
make further changes to your store as well.

While you are on this Settings page, go ahead and make
any customizations that you wish to compliment the feel
and function that you believe will best suit your needs.

Open an eBay store – Your  editing options are:

o Store Color and Theme
o Store Description
o Item Display
o Promotion Boxes
o Custom Listing Frame
o Email Marketing

Store Color and Theme

Depending on how you want to create your store, you
could add colors that give off the same feel as the
products that you are selling. For example, if you are
selling blue jeans, why not make the color blue? Remember
the psychology of the consumer as well.

Some colors send adverse signals to customers that are
not the intention of the store owner. For instance, if you
have bright red or dark black as the theme, it might make
the buyer uneasy.

Store Description

This is what people will see when they go onto the
categories page and will explain a bit of detail about the
items that you are selling. This is also very important
for search engine results.

It would beneficial for you to figure out the popular
keywords within the items that you are selling and place
those  throughout the description.

Item Display

This an option for you to display the items that you
are selling in your eBay store for your shoppers. There
are two options to format the view; You can either have
the items in a picture gallery or in a list. With the
gallery, it will appear similar to other shopping websites
on the internet.

If you choose the option for the list, you can use less
space and will be able to put more items on the page.
There will also be a drop down menu that allows you to
preference the order in which those items are located.

The items that you have in your store can be listed for
up to 120 days for $.02. But you have an option to keep
the items “Listed until Cancelled” where you will have to
pay $.02 every 30 days.

Promotion Boxes.

These are great to catch the attention of promotions
throughout your pages. With the Basic package, you are
allowed boxes to feature items that are;

1. Newly listed
2. Ending soon
3. Shipping and payment
4. Newsletter signup

Custom Listing Frame

This is an option to change the template a little. You
can have two different types of frames or none.

Some people find that by having the frame on the left
helps with the navigation of the site. If it is at the
top, people are usually scrolling down the items and do
not see them as often.

Email Marketing. These are already on by default which
is great. One of the biggest advantages of having an eBay
store is the marketing tools that are already in place.
What you can do though is edit them to have them
personalized to your customers.

You have the option to edit the emails that go out to
customers or newsletters that people just browsing can
sign up for and receive updates from you.

Manage Your Store Page

After you have reviewed and edited the basics of how it
will be functioning, you will continue to the Manage My
Store page. This is the place where you will be able to
fully customize the store to just about everything you
need to run a successful operation.

It is your hub and engine to your business on eBay. Go
through the menu options on the left and see just how far
you can customize it to the scale that you’re business is
currently in. The tools that are available are;

- Store Management Tools
- Marketing Tools
- Reports
- Related Links

You will see that on the center of your page are other
icons and tools that will help you learn more about the
features that are available to you, and further services
to enhance the nature of your business. As you start to
begin selling items and listing them, be sure to
continuously pay attention to the tools at your disposal.

As long as you continue to be consistent with your
store and treat it as a  business you can be a huge success
on eBay. Your store is going to grow, and you will learn
the functions and methods to grow with it if you are
persistent.

I hope you enjoyed this newsletter article, stay tuned
for the next edition.

Kind regards we wish you success when you open an eBay store

Bubbajoe Freyaldenhoven

You might want to check out

http://dropship-wholesale-sites.com/go/ebayfortune